October 26, 2020
Point 72 - Case 72

Point 72 – Data Architecture

Client Point72 Asset Management is a global firm that invests in multiple asset classes and strategies worldwide. They operate across a few different business lines and handle multiple portfolio funds. The company prides itself on proprietary, state-of-the-art investing methods. Their quantitative investing solution designs and implements computer-driven trading strategies that are based on both publicly and privately available data.  Challenge Since Point 72 is responsible […]
October 26, 2020
Bridge Investment Group - Case Study

Bridge Investment Group – Data Lake

Client Bridge Investment Group is a private real estate investment fund that serves US customers across many real estate verticals: multifamily, seniors housing, debt strategies, and others. Its specialized teams of investment professionals allow it to maintain an in-depth knowledge of local markets. Their expertise in capital markets and their human-centric approach to asset monitoring have turned it into a leading property management firm. Challenge […]
October 22, 2020
Vetta - Case study

Business Intelligence Solution to Maximize an eCommerce Platform

Client Vetta Brands manages a portfolio of companies that innovate NCAA merchandise and provide partnership solutions in the imprinted apparel market. Being a leader in the US market, they possess NCAA licenses with more than 700 colleges and universities. Their strong business infrastructure allows them to manage major retail and whole distribution channels. Challenge Having done a series of acquisitions, the company faced an unavoidable […]
February 11, 2020
Supply Chain & Revenue Predictions for Pharmaceuticals

Supply Chain & Revenue Predictions for Pharmaceuticals

The Challenge A Private Equity firm needed to predict quarterly pharmaceutical revenue for the next quarter in terms of doctors and pharmacies. The problem here is that the data contains a lot of seasonality because some doctors are not regular in their services, the same happens at the pharmacy level. The challenge is to create a robust model to overcome these gaps in the information. […]
February 10, 2020
Sales Optimization Phase 1

Sales Optimization in Private Equity

PHASE 1: Data Transformation The Challenge A leading Private Equity and Venture Capital firm, with over $20B under management, requested an end-to-end data audit of their deal platform. They were looking to evolve the platform to make a scalable and unified sourcing tool with consistent architecture and infrastructure. They wanted an independent third-party to assess the technical decisions made to date in the development. The […]
February 5, 2020
Marketing Optimization Energy

Marketing Optimization For Energy Company

How do you know what works in marketing? Without the answer to that question, your marketing team is stuck with guesswork and hope. If you are launching a brand new product or company, you may have limited data. However, established companies can leave guessing behind. Our client, who has revenues of approximately $33.5 billion in the energy industry, has a global brand and leverages many […]
February 4, 2020
Finance Case Study

Marketing Optimization for Fortune 500 Bank

Client: Fortune 500 Bank Sector: Finance Vertical: Marketing Optimization Model: Upper Confidence Bound/Epsilon-Greedy The Challenge A Fortune 500 Bank needed to improve its conversion attribution modeling scheme. Namely, an outdated qualitative evaluation method needed to be replaced with a solution that estimates the marketing attribution values at the keyword level. The bank had a third-party ‘black box’ ad bidding system and they wanted to verify […]
February 3, 2020
Case Study Hr Automated

HR Automated

The Problem A fortune 500 Hedge Fund was looking to quantify beneficial hiring characteristics and to develop predictive hiring indicators to filter candidate applications. They had 10 years of unstructured free-text, both through resumes, third-party data, and interview notes. This contained large amounts of unstructured (free text, scans, emails) data. They were looking to standardize this data for improved analysis and to reveal non-standard correlative […]
January 10, 2020
Automated Deal Sourcing Platform

Automated Deal Sourcing Platform

Sales Optimization in Private Equity Phase 2 & 3 Results PHASE 2: Data Visualization and Integration PHASE 3: Predictive Analytics and Automation The Challenge A leading Private Equity and Venture Capital firm, with over $20B under management, requested an end-to-end data audit of their deal platform. They were looking to evolve the platform to make a scalable and unified sourcing tool with consistent architecture and […]