Data is the cornerstone of modern business, with 79 zettabytes of data created, captured, copied, and consumed in 2021 alone. That volume is estimated to rise to 181 zettabytes by 2025, sparking businesses to shift to a data-first approach. A data-first approach is a strategic organizational management framework where data and analytics drive decisions rather… Continue reading What Will It Actually Take To Lead A Modern Data-First Organization?
Tag: AI & Machine Learning
Marketing Optimization with Unified Data
Modern marketing tools are getting increased attention from organizations that wish to maximize the potential of their customer data. While automation efforts focus mostly on predictive analytics and modern algorithms, the magic happens one layer below, at the data layer. Today we look at the data storage model that makes it all possible: unified data.… Continue reading Marketing Optimization with Unified Data
Blue Orange Digital Joins Amazon Web Services Partner Network
New York-Based Cloud Engineering and Predictive Analytics Agency Solidifies Industry Expertise with AWS Partnership Blue Orange Digital, a boutique data science agency that provides custom data architecture and analytics services is happy to announce that they have recently achieved Select Consulting Partner status within the Amazon Web Services Partner Network (APN). This new certification solidifies… Continue reading Blue Orange Digital Joins Amazon Web Services Partner Network
Visualization Libraries for Machine Learning with Python
You managed to install all the Essential Python Libraries for your Machine Learning project. You’ve also analyzed your data and found some interesting patterns that will definitely have an impact on your business solution. Since a well-drawn graph speaks a thousand words, you decide to let the data present itself. However, you are facing again a multitude… Continue reading Visualization Libraries for Machine Learning with Python
Preventing Fraud with Anomaly Detection
Anomaly Detection with MIDAS Anomaly Detection has become one of the most useful machine learning tools of the past five years. It can be used from fraud to quality control. Is it possible to isolate fraudsters in online review websites? Can fraudulent financial transactions be detected as they occur? Can live sensor data inform about… Continue reading Preventing Fraud with Anomaly Detection
The Way To Use Dynamic Pricing in eCommerce
As eCommerce continues to grow, retailers are seeing more competitive pressure. Whether it is keeping up with product quality, delivery expectations, or margins, eCommerce is becoming more challenging. With all of these different problems, you might feel overwhelmed. The solution? Focus on business fundamentals like margins and pricing. The Margin Problem In eCommerce In eCommerce… Continue reading The Way To Use Dynamic Pricing in eCommerce
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